This afternoon we were very fortunate to have Matthew Parackal a Lecturer from the Department of Marketing come and present a seminar on Search Engine Marketing.
Matthew’s research focuses strongly on developing forecasting and survey methods. His expertise includes computer programming and he has designed and developed a number of internet based database applications for marketing research and other marketing purposes. Matthew teaches Marketing Research Methods and Internet Marketing.
The seminar presented was “Search Engine Result Page; the new market places for business” and was well received by Otago MBA students and guests (The Distiller Crew); in fact I do believe that it may have inspired some local entrepreneurs, with new Social networks being set up this afternoon; check out Room4Rent’s new FaceBook page!
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